Sync Show: a coordinated AI system for B2B content
A coordinated system of specialized AI assistants for editorial output, with a strategic coordinator directing each piece of work to the right specialist.
Read the case study →
// our work
Case studies + receipts.
Real client work on the top. Internal tools and infrastructure we've built for ourselves on the bottom. Both are proof.
Case studies.
Client engagements where we shipped outcomes.
Kids sunscreen brand: +6,085% organic traffic from a UV-index content hub
A UV-index content hub and parent-education library took traffic from 3,342 to 206,705 users and revenue up 520% in a single four-month window. 2021 results.
Read the case study →Inside Music Schools: +1,608% Q4 traffic, 27 leads vs 1
A parent-question content hub built with Steven Lipman, former Dean of Admissions at Berklee College of Music. 27 organic leads in January 2020, versus 1 in January 2019.
Read the case study →New York Harbor Tours: +203% traffic, +134% revenue
A COVID-safe activities content cluster pulled the site to 2,792 ranked keywords, grew organic traffic 203%, and lifted organic revenue 134% during the 2021 NYC tourism recovery.
Read the case study →Sea The City Jet Ski: avg rank 15 to 3 on 100 keywords
Integrated SEO, paid, and content took a new NYC tour operator past every competitor in 12 months. Revenue from organic up 105%, a high six-figure increase.
Read the case study →Trascent: +468% leads on a B2B consulting niche
Hyper-focused niche keyword research plus original content grew organic leads 468% and the keyword footprint 179% for a B2B corporate real estate consultancy. 2021 results.
Read the case study →Regional furniture supplier: 3 years of 50 to 100% YoY
Full SEO-friendly site redesign plus content-as-authority library. +118% traffic and +92% leads from organic in 2018, on the back of three consecutive years of 50 to 100% year-over-year gains.
Read the case study →NYC music studio: avg rank 10 to 2.9 on 30 keywords
Existing-site optimization, original content, and high-value link building took the site past every local competitor and grew online bookings from organic 24% in 12 months.
Read the case study →Saraval Industries: B2B SEO and PPC for an office furniture retailer
A decade-long B2B engagement delivering 3 to 10 monthly inquiries at a reported 50% close rate.
Read the case study →The Moynahan Law Firm: SEO and web for a local law firm
Keyword research, ongoing blog content, WordPress updates, and managed hosting for a local law firm since 2014.
Read the case study →Symphony: SEO setup and reporting for a messaging SaaS
GA4 tracking, LookerStudio reporting, on-page optimization, and an SEO strategy gap analysis for a messaging software firm.
Read the case study →Winston Skills.
Named Claude Skills the team triggers from chat. Each one replaces a known stretch of senior-time work and ships a client-ready artifact.
winston-geo-tech-audit
Ships a complete GEO Technical Audit as both an Excel workbook and a Winston-branded PowerPoint deck in minutes.
See the receipt →winston-tech-audit
Comprehensive technical SEO audit workbooks. Crawl, indexability, schema, Core Web Vitals, internal links, all in one client-ready Excel.
See the receipt →winston-geo-onpage
Per-URL on-page GEO recommendation decks with content chunking analysis, schema sheets, and a content priority tracker.
See the receipt →winston-geo-article
Ships a GEO-optimized, brand-voiced article as a polished Word document. Chunked for AI citation, schema-ready, voice-tuned per client.
See the receipt →winston-keyword-mapping
Takes SEMrush organic research exports and ships a complete keyword universe, intent-classified list, URL map, and SEO strategy deck.
See the receipt →winston-kb
Internal knowledge base Skill that pulls from 146 documents and 42 SOPs in Supabase. Sourced answers across SEO, GEO, and analytics.
See the receipt →Tools and infrastructure.
Work we've done on ourselves to run faster and build smarter.
We built this site in 8 hours, then kept going
28-page launch in under 8 hours. 66 pages and 107 commits over 2 days. Full session log: prompts, Skills, time per phase.
See the receipt →Brand-voice content pipelines at cadence
Named brand-voice writer Skills producing research-grade, GEO-optimized content in each brand's voice.
See the receipt →Agent-ready infrastructure for winstondigitalmarketing.com
Schema, structured data, and the Markdown-for-bots edge layer. Running on this site right now.
See the receipt →Get a receipt of your own.
We run the same methodology on your site. You get the artifact, not a deck.